WIN
I'm Carrie Richardson, and this is WIN: a podcast for MSP owners and IT channel sales leaders who are done guessing at sales and marketing and ready to get good at it on purpose.
My co-host Ian Richardson and I have both sat on both sides of the table. Ian built and exited an MSP and I've spent 15 years building pipeline for MSPs and channel vendors.
Between us, we've made the calls, missed the quotas, and closed the deals that actually moved revenue.
Every episode we sit down with an MSP owner, a sales leader, or a vendor exec and ask:
How are you winning?
No theory.
No recycled advice you've already read on LinkedIn.
Just the actual plays IT channel leaders are running right now to land new logos, protect MRR, and build something worth selling one day.
New episodes weekly. Learn more about Fox & Crow Group at https://foxcrowgroup.com/
WIN
Rob Senatore WINS by surrounding himself with WINNERS.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
From Sprint to CEO: Rob Senatore’s Journey with Data2Go Wireless
In this episode of the WIN podcast, host Carrie Richardson interviews Rob Senatore, CEO of Data2Go Wireless.
Rob shares his inspiring journey from being a sales rep at Sprint to becoming the CEO of a thriving wireless company. He discusses the pivotal moments, challenges, and lessons learned along the way, offering valuable insights for aspiring entrepreneurs. Rob emphasizes the importance of adaptability, team building, and strategic planning in achieving business success.
Episode Highlights:
- Early Career at Sprint: Rob's experience as a sales rep and the influence of small business clients.
- Taking the Plunge: The decision to leave Sprint and start his own business with his wife’s support.
- Major Breakthrough: Involvement in New York City's taxi and limo commission technology upgrade.
- Birth of Data2Go Wireless: Developing a software platform to unify multiple wireless carriers.
- Challenges and Lessons: Early struggles with variable charge items and the importance of prepaid billing engines.
- Financial Wisdom: The value of clean books, strategic budgeting, and transitioning from an LLC to a C Corp.
- Leadership and Team Building: Importance of surrounding oneself with a strong team and trusting their expertise.
- Future Growth: Plans for Data2Go Wireless, including new products and strategic partnerships.
Guest Quotes:
- “You have to process the information correctly. But once you process it... you just have to go with it.”
- “Every mistake that you create for yourself or that you have to go through is going to bring you closer to the goal.”
- “The only thing that's for sure is that things will change and that you have to roll with the punches.”
Guest Information:
- Name: Rob Senatore
- Title: CEO of Data2Go Wireless
- Company Website: Data2Go Wireless
Carrie Richardson and Ian Richardson host the WIN Podcast - What's Important Now?
They are the co-founders of Fox & Crow Group, a software development company building growth platforms for MSP and IT channel businesses.
Learn more at:
Fox & Crow Group - the MSP Sales Process platform and all-in-one CRM solution
Fox & Crow Instinct - the MSP Decision Intelligence Platform for IT Channel Vendors
Fox & Crow Jackdaw - Competitive Intelligence Reports on Demand for MSP businesses
Be a guest on WIN! We host MSP channel founders, executives and sales and marketing leaders who are willing to share advice with other IT channel firms on how to build, grow or sell a business using examples from their own experience.