WIN
I'm Carrie Richardson, and this is WIN: a podcast for MSP owners and IT channel sales leaders who are done guessing at sales and marketing and ready to get good at it on purpose.
My co-host Ian Richardson and I have both sat on both sides of the table. Ian built and exited an MSP and I've spent 15 years building pipeline for MSPs and channel vendors.
Between us, we've made the calls, missed the quotas, and closed the deals that actually moved revenue.
Every episode we sit down with an MSP owner, a sales leader, or a vendor exec and ask:
How are you winning?
No theory.
No recycled advice you've already read on LinkedIn.
Just the actual plays IT channel leaders are running right now to land new logos, protect MRR, and build something worth selling one day.
New episodes weekly. Learn more about Fox & Crow Group at https://foxcrowgroup.com/
WIN
Bart Justice WINS by Mastering Decision-Making with the Judgment Index and Aligning Core Values
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Discover the keys to unlocking stellar decision-making in the corporate world with me, Carrie Richardson, as I sit down with Bart Justice, an innovator at the helm of Arise Forums.
Prepare to have your mind broadened as we traverse the landscape of the Judgment Index, an assessment tool that transcends your typical personality quizzes. Bart, with his deep roots in EOS and Traction, shares a treasure trove of experiences that harmonize the roles of visionary and integrator. He also uncovers the criticality of aligning personal values with job-specific necessities, a strategy that ensures businesses achieve their highest potential. This is an episode rich with insights on the delicate balance of core values within a company, and how these should mirror more than just aspirations, but the actual deeds shaping an organization's culture.
Then, we shift gears to look at how life's pivotal moments can drastically alter our values, examining through personal stories the evolution of my own principles in response to parenthood and the entrepreneurial journey. You'll hear a moving account of redemption and the potent effect of living out one's foundational values, a narrative that demonstrates the profound impact these ideals have on both personal growth and professional relationships. While we only scratch the surface on the future of AI in sales and marketing, you can anticipate a follow-up discussion that promises to delve into the innovative use of technology in streamlining business practices. So, if you're after a conversation that combines practical business wisdom with the transformative journey of personal values, then join us for an episode that's both enlightening and compelling.
Carrie Richardson and Ian Richardson host the WIN Podcast - What's Important Now?
They are the co-founders of Fox & Crow Group, a software development company building growth platforms for MSP and IT channel businesses.
Learn more at:
Fox & Crow Group - the MSP Sales Process platform and all-in-one CRM solution
Fox & Crow Instinct - the MSP Decision Intelligence Platform for IT Channel Vendors
Fox & Crow Jackdaw - Competitive Intelligence Reports on Demand for MSP businesses
Be a guest on WIN! We host MSP channel founders, executives and sales and marketing leaders who are willing to share advice with other IT channel firms on how to build, grow or sell a business using examples from their own experience.
